Growth Marketing Internship at Paytm – Noida (Hybrid Work) 2025. Are you someone who thrives in a fast-paced environment, loves experimenting with ideas, and is passionate about solving real-world problems with data and creativity? If so, the Growth Marketing Internship at Paytm could be your launchpad into the dynamic world of digital marketing and fintech innovation.
🌟 About Paytm
Paytm is India’s leading mobile payments and financial services company. It revolutionized the way Indians pay with its mobile QR payment system and continues to build cutting-edge technology to empower small businesses and consumers alike. With a mission to bring 500 million Indians into the mainstream economy using technology, Paytm offers a powerful platform to learn, innovate, and make a meaningful impact.
🏢 Growth Marketing Internship at Paytm – Noida (Hybrid Work) 2025: Internship Overview
The Growth Marketing Internship is part of the Analytics – Offline Merchants – QR team and is based in Noida, Uttar Pradesh, with a hybrid work structure. The internship spans 2 months and offers an immersive experience in growth marketing—ideal for students or recent graduates interested in marketing, analytics, or product growth.
🔍 Role & Responsibilities
As a Growth Marketing Intern, you’ll be working closely with the Referral Channel team to conceptualize and implement marketing campaigns focused on user acquisition and engagement. Your key responsibilities will include:
- Campaign Creation & Execution:
- Assist in planning and rolling out referral marketing campaigns.
- Coordinate with teams to ensure timely execution and smooth operations.
- A/B Testing & Analysis:
- Support testing different versions of campaigns and creatives.
- Help analyze outcomes and derive insights to improve future campaigns.
- Content Development:
- Contribute to writing compelling copy and brainstorming creative ideas for campaigns.
- Work in sync with the design and branding team to ensure consistent messaging.
- Performance Monitoring & Optimization:
- Track key campaign metrics like conversions, click-through rates, and cost-per-acquisition.
- Identify improvement areas and propose optimization techniques.
This role will offer you exposure to both strategy and execution, along with direct access to data-driven marketing practices in a rapidly scaling business.
✅ Desired Skills & Qualifications
While this is an internship role, some foundational knowledge and soft skills will make you stand out:
- Keen Interest in Growth Marketing or digital marketing fundamentals.
- Curiosity to solve problems, test new ideas, and learn from results.
- Basic understanding of analytics tools and interpreting data insights (Excel, Google Analytics, or similar tools is a plus).
- Strong communication skills, both written and verbal.
- Team player attitude with the ability to adapt quickly to changing priorities.
- Creative mindset combined with a love for numbers and performance data.
No formal experience? No problem. Paytm values passion, willingness to learn, and hands-on problem-solving ability over degrees or titles.
🎯 What You’ll Gain
This internship is not just about assisting senior marketers—it’s about rolling up your sleeves and learning by doing. Here’s what you’ll walk away with:
- Practical experience in end-to-end growth marketing.
- Understanding of A/B testing, analytics, user behavior, and marketing funnels.
- Improved writing and creative thinking skills for campaign design.
- Networking opportunities with experienced marketers, product managers, and analysts.
- Insights into fintech marketing, especially in a product-focused and high-impact startup environment.
🎓 Preparation Tips for Applicants
Want to stand out in your application and interview? Here are some actionable preparation tips:
1. Brush Up on Growth Marketing Basics
Familiarize yourself with:
- What referral marketing is
- Key marketing metrics (CPC, CTR, CAC, ROAS)
- How A/B testing works
You can refer to free resources like:
- Google’s Digital Garage
- HubSpot’s free growth marketing courses
- Blogs by Neil Patel or GrowthHackers
2. Understand the Paytm Ecosystem
Study how Paytm’s QR and referral systems work. Try referring a friend via the app to experience the user journey firsthand.
3. Create a Mini Portfolio
Even if you haven’t worked before, you can:
- Make a sample referral campaign for any app (use Canva for visuals)
- Share results of any small social media project, blog, or data analysis you’ve done
4. Highlight Your Soft Skills
This role values adaptability, problem-solving, and communication—so be ready to talk about times when you’ve solved a problem, worked in a team, or dealt with ambiguity.
📍 Location & Mode
- Location: Noida, Uttar Pradesh
- Work Mode: Hybrid (some days on-site, others remote)
- Duration: 2 months
🚪 How to Apply
Visit Paytm’s careers portal or look for listings on platforms like LinkedIn, Internshala, or Naukri.com under the title “Growth Marketing Internship – Offline Merchants – QR”.
Or You can apply through the link below.